SOM Lab
Faculty:
Victoria L. Brescoll: Assistant Professor of Organizational Behavior
Daylian Cain: Assistant Professor of Organizational Behavior
Ravi Dhar: George Rogers Clark Professor of Management and Marketing & Director of the Yale Center for Customer Insights
Shane Frederick: Associate Professor of Marketing
B. Cade Massey: Assistant Professor of Organizational Behavior
Dina Mayzlin: Associate Professor of Marketing
George E. Newman: Assistant Professor of Organizational Behavior
Nathan Novemsky: Professor of Marketing
Postdocs:

 

Students:
Ernest Baskin: (Marketing) BS, University of Pennsylvania
Jennifer Danilowitz: (Marketing) BA, Cornell University, MBA, University of Southern California
Margaret Gorlin: (Marketing) BA, Yale University
Jongmin Kim: (Marketing) BA & MA Seoul National University
Andrew Meyer: (Marketing) BA, Wesleyan University

 

Staff:
Andrew Pearlmutter: Lab Manager
Alison Greenberg Research Assistant
Beau Wittmer Research Assistant
Dakota Meyers: Research Assistant
Franziska Goer: Research Assistant
George Hunter: Research Assistant
Hannah Perfecto: Research Assistant
Joanna Zheng: Research Assistant
Lepi Jha: Research Assistant
Michael Lei: Research Assistant
Philemon Ronoh: Research Assistant
Tatiana Piskula: Research Assistant